Who We Are

About us

Forest Ink was founded in 2009 with the vision to create a more environmentally friendly and sustainable alt fashion brand.

At Forest Ink halloween is an all year round kind of thing. We don't follow the norms and October simply isn't long enough for the best holiday of the year.

We are more than an online fashion destination. We are a community of style confident, halloween loving, tree hugging, bad asses #forestink. We do what we want and wear what we want!

Check out our Instagram (@forest__ink ) for inspo or tag us for a chance to get featured.

Our Story

We started Forest Ink in 2009 selling screen printed tees at local markets across the Dallas Metroplex. Over the next 6 years we tried a number of different styles before finally finding our stride. Our team of 3 all worked other jobs while running Forest Ink on the side.

In 2018 we created our online store, it does well and grows steadily over the next three years. In 2019 we launch a second brand Groovy Things co. It does well and is in 400 stores by 2020. Spring of 2021 during the covid pandemic Forest Ink sales exploded when one of our designs goes viral. We all quit our day jobs to pursue Forest Ink + Groovy things co full time. Today we design and manufacture all of our apparel and art prints. Our lines are sold in some of the coolest and largest alt fashion stores all over the world.

This has all been possible because of the amazing support from our customers. Thank you for believing in our vision and supporting us.


Zach Welch

Zach designs all of our apparel and accessories, manages the Forest Ink social media accounts / website and does the marketing. He has 3 cats and a pug with his fiance and our resident model Anna Dignam.

Beth Welch

Beth manages our retail locations and pop ups. She also comes up with cool product ideas, packages orders and takes care of all of our wonderful customers. She loves true crime, is a mom of 3 and takes care of the office turtles.

Blake Welch

Blake runs our other brand Groovy Things co. He manages the social media account, helps create the products and manages all of our wholesale partnerships. Blake loves baseball and makes a killer margarita.